Research in progress

Research “The barriers to travel in senior tourists”

The objective of this research, done in partenrship with SALAUN HOLIDAYS, is to understand what prevents senior travelers from travelling as much as they wish to.

The study is currently running. If you are aged 60 to 85 and wish to participate, contact gaelle.ulvoas@brest-bs.com. The questionnaire is available online and in paper format.

 

Research “Older consumers and their perception of senior models used in ads”

The objective of this research, done in partnership with SALAUN HOLIDAYS and CREDIT AGRICOLE, is to better understand the perception of senior models in ads by older consumers in the context of ageing.

The study is currently running. If you are aged 60 to 85 and wish to participate, contact gaelle.ulvoas@brest-bs.com. The questionnaire is available online and in paper format.

 

 Research “Business Negotiation”

This research involving european CEOs and sales managers deals with business negotiation practices. Many thanks to PICHON Industries, IMEX-CGI, RIKON, HARTY Oysters, THE IRISH GLASS company et FLI Group for their participation. The results of this research are available in BUSINESS NEGOTIATION (DE BOECK Editors).

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